Lean. Modern.

Elite legal Counsel.

World-class companies and entrepreneurs want lawyers who think and work the way they do.

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The market’s most innovative companies and founding teams

are tired of being forced to choose between stale options for their legal counsel.

We deliver highly-experienced and flexible strategic counsel, powered by modern technology but without the wasteful costs and baggage of conventional law firms.

The market’s most innovative companies and founding teams

are tired of being forced to choose between stale options for their legal counsel.

We deliver highly-experienced and flexible strategic counsel, powered by modern technology but without the wasteful costs and baggage of conventional law firms.

It’s time a law firm delivered what elite clients want.

our areas of practice

Emerging Companies and Venture Capital

The foundational practice area of Optimal is our expertise in representing venture-backed emerging technology and CPG companies.

Consumer Packaged Goods

With a deep, national client base heavily represented in Austin, Denver, NYC, and California’s thriving CPG ecosystems, Optimal’s Partners are fully versed in the industry norms and expectations for startup and growth-stage CPG companies. Our clients include food and beverage, cannabis, fashion, DTC retail, and supplements.

Full Service Specialist Network

Sourcing the full spectrum of legal specialties from a single firm is unnecessary, and often counterproductive. Through decades of our lawyers’ collective experience, we’ve curated an elite network of niche-specialty attorneys covering the full spectrum of firm sizes and delivery models. Optimal clients get access to right-sized senior expertise, without the costs of traditional “one stop shop” approaches to full service.

Commercial & Technology Transactions

Our Commercial & Tech Transactions lawyers counsel clients on matters including OEM and Reseller Agreements, Licensing and SaaS, University Spin-Outs, TOS and Privacy, Manufacturing and Supply (including Co-Packing), Soft IP, as well as Marketing and Promotion.

Mergers & Acquisitions, Liquidity Transactions

We flexibly scale down for lean early-stage companies, but also scale up for larger M&A exits, with top-tier M&A lawyers leading those deals. Optimal clients do not compete for their attorneys’ attention with billion-dollar capital markets transactions. They have direct access to efficient M&A partners who’ve counselled clients on transactions up to 9-figures in exit size.

Life Sciences & Biotech

Life Science and Biotech entrepreneurs face a wide spectrum of legal issues and risks. Optimal’s Partners and Senior Attorneys have decades of cumulative experience advising biotech, pharma, and life science teams from the formation of their companies, through strategic and commercial transactions to high-stakes exits or liquidity transactions.

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client

Testimonials

Since the inception of our company, the Optimal team has been an invaluable partner as we have scaled our business, including assistance across several venture capital funding rounds, an international M&A transaction, and corporate governance mechanics – among other things. We strongly recommend Optimal for any growing company that needs flexible strategic counsel that can scale with your team.

Kleiner-backed Space Tech Founder CEO, Austin

The Optimal team has guided us through three successful rounds of funding. We owe their team (from top to bottom) for taking us in as inexperienced entrepreneurs and equipping us with knowledge to navigate VCs, mature our corporate governance, and anticipate diligence requirements at scale.

a16z-backed Health SaaS Founder CEO, Selected Optimal over Cooley, San Diego

The Optimal folks combine the precision, focus, and absolute commitment of a SEAL team with the wisdom and personal touch of a consigliere. They're the best partners a startup founder/CEO could ask for.

Sequoia-backed SaaS Serial Founder CEO, Selected Optimal over Cooley, Fenwick, and Gunderson, Bay Area

Optimal has been everything we've wanted in our legal counsel. They are quick to execute and offer excellent advice rooted in experience and a comprehensive understanding of startup strategy. Optimal is an indispensable part of our team.

Y Combinator and Lockheed-backed Electric Motors Startup Founder CEO, Selected Optimal over Cooley, Denver

Optimal was ruthless in protecting our interests: from fundraising, bad times, and ultimately an exit, they were consistently independent and honest. They will be my first call for my next venture.

Draper-backed and exited EdTech Serial Entrepreneur, Raleigh-Durham

I've worked with a lot of the big national firms for various reasons and I have never been able to replicate the trust, efficiency, client education, and approach I get from Optimal. I am a better founder and leader because of what I've learned working with this team, whether its fundraising, distributing equity to employees, navigating terminations, you name it. I would strongly recommend Optimal to any founder.

F-Prime-backed Digital Health Founder CEO, Austin

get in touch

For any inquiries, questions, or to explore how we can assist you, don't hesitate to get in touch with us.